- Omni Channel Marketing Strategy
- Professional Category Management
- Efficient communication tools (owned, paid, digital, print)
- Brand activation (trade fairs, events)
- HoReCa
- Trade
- Wholesale
- Retail National Chains
- Retail Own Liquid Stores
- E-Commerce
- Passion for Liquids
- Innovator – Market maker - Trendsetter
- Long-term partnership
- Exclusivity
- Expertise
- Personal touch – family owned business
GIVE YOUR BRAND A HOME
- Professional expertise
- Dedicated Field Sales
- Measurable campaigns
- Key Account Management
- Sustainable customer relations
Anybody can sell wines and spirits. That’s why the Paul Ullrich AG goes one step further and gives brands of fine wines and special spirits a home. That’s an offer for every wine and spirit company worldwide. Everything started in 1924, when Paul Ullrich opened a store in Basel in Switzerland as a wine and spirit seller. A second store followed soon and in 1944 Paul Ullrich founded the Paul Ullrich AG.
Today, the Paul Ullrich AG is one of the biggest spirit and wine distribution in Switzerland. And that is no coincidence, but the result of our special selection process of both popular and still unknown wine and spirit brands, our customer-oriented service, and the professional competence, which we developed passionately over the years. That’s why it is almost impossible to imagine the national wine distribution in Switzerland and the spirit importers of Switzerland without us. So, it is high time the Paul Ullrich AG becomes the home of your brand too.